Organizations that take a unique approach to fundraising can stand out and draw in supporters. From putting a twist on classic endurance events to hosting a themed event, there are many different ways nonprofits can raise funds by thinking outside the box.

• Encourage your supporters to create their own fundraising campaigns on behalf of your organization. Provide them with the necessary tools, such as personalized fundraising pages and social media resources, to help them spread the word and reach their networks. This approach amplifies your reach and leverages the power of personal connections.
• In the era of online connectivity, virtual events have gained popularity. Organize virtual fundraising events such as webinars, virtual galas, or live-streamed performances. Engage attendees through interactive elements like online auctions, raffles, and virtual photo booths. Leverage social media and online platforms to promote the event and encourage donations.
• Forge partnerships with local businesses, artists, or influencers who align with your mission. Collaborate on co-branded products, events, or campaigns. This allows you to tap into new audiences, leverage the influence of your partners, and create win-win situations where both parties benefit while supporting a cause.
• Utilize crowdfunding platforms to raise funds for specific projects or campaigns. Craft compelling stories around the impact of your organization and share them through videos, images, and personal testimonials. Offer unique perks or incentives to donors, such as limited-edition merchandise or exclusive experiences.
• Put a fun spin on this old-school fundraising idea by letting participants show off their best baby pictures for a contest. You can even segment the categories for a more competitive edge, such as best smile or cutest face. This type of fundraiser works well for organizations that support families and children, as it is a great way to spread awareness about your cause.
• Have your supporters fundraise a minimum amount by competing in an Olympic-style sporting event at your organization’s location. Make the event extra enticing by offering in-kind donations of things like food, drinks, and sunscreen to entice attendees.
• Invite participants to join you for a day of beach-inspired activities to support your cause. Then ask participants to fundraise through peer-to-peer campaigns with a minimum goal, and leverage impact blocks on their campaign pages so donors can see exactly how their donations will help.
• Recruit local bands to perform at your nonprofit’s music-themed event and sell tickets for admission and additional donations throughout the night. You can also stream the event live online to reach more people. To give attendees something to remember the event by, have them buy a band merchandise item that features your brand’s logo and name.